There are things about the human mind we may never understand. Keywords are a product of the human mind and its desires.
So though we may not understand the ‘Why?’ of SEO keywords ROI, we can see the results and that’s more important. Small variations in your keywords can make huge differences.
The kind of differences that divide those who are ‘In Business & Profitable’ and those ‘Out of Business – Or Soon Will Be’.
Here’s 3 Rules you must use in your keyword research and keyword tracking that just might make the difference for you: