Jon’s In Waikiki (AKA The Waikiki Marketer)

Jon’s In Waikiki (AKA The Waikiki Marketer) header image 4

Entries from December 2008

Bounce Rates – SEO Ranking Factor?

December 16th, 2008 · No Comments

It looks like Google might be using your bounce rate as part of their ranking algorithm. What does that mean for our SEO efforts? Strictly speaking it’s not actually an SEO problem. Let’s define what a ‘bounce’ is and get some other facts of the way first. A bounce is a single page visit – […]

Tags: Google · internet marketing · search engine news · search engine ranking · SEO · SEO Tips

Site Needs Renovating, But Afraid Of SEO Drop?

December 12th, 2008 · No Comments

Many businesses realize that their site(s) need to be changed – sometimes for a more current look or to improve the user experience or some other reason. What holds them back is the real fear that they could lose the search engine rankings they’ve fought so hard to get. After years of consistent SEO, the […]

Tags: Google · internet marketing · search engine marketing · search engine ranking · SEO · SEO Tips

SEO – A Long Term Marketing Investment

December 10th, 2008 · No Comments

“What?!?! It takes THAT long?!?!”. I was sitting across the table from a prospective client who had just gone into shock. His outburst took place after I had told him that SEO might not produce results for a few months. His site was in bad shape and has not seen any search engine optimization ever. […]

Tags: Google · internet marketing · search engine marketing · SEO

Cyber Monday Sales Up 15% Are You Listening, Hawaii Businesses?

December 3rd, 2008 · No Comments

Just as there is the traditional ‘Black Friday’ for stores on the day after Thanksgiving, there’s now an online twin – ‘Cyber Monday’. Cyber Monday is, as you probably guessed, the online sales day on the Monday after Thanksgiving. The big news here is that, in the midst of this economic slowdown, online sales were […]

Tags: hawaii · internet marketing · search engine marketing · search engine news · SEO

Search/Internet Marketing A Cure For Hawaii’s Ills?

December 2nd, 2008 · No Comments

The Honolulu Advertiser carried an article today on the fact that Hawaii had seen a big gain in bankruptcy filings last month. It should be noted that this is going on all over, not just in Hawaii. Another important aspect is that many of these were personal bankruptcies. Still, that leaves a lot of room […]

Tags: · Google · Google AdWords · hawaii · internet marketing · Pay Per Click (PPC) or Paid Search · search engine marketing · search engine news · SEO · yahoo